This book is a must-read for young adults, entrepreneurs and anyone interested in marketing and selling disruptive products. Written by Geoffrey A. Moore, the third edition of Crossing the Chasm is a non-fiction book that provides insights into the marketing strategies required to sell innovative and disruptive products.
The book is 8 inches long, 5.3 inches wide and 0.7 inches high, and weighs 7.7 oz. It has large print and is in English. It was published in 2014 in India. The book is a part of the modernism literary movement and falls under the genre of philosophy and psychology, with a focus on marketing and the technical and manufacturing industries.