S-brands were launched in 1956 and have become a real Swedish classic. S-Brand Sour Chews are round fruit bars in the flavors pear, pineapple, lemon and raspberry that have sour S-Brand powder on the outside. This means that there is a perfectly balanced chewing resistance when a crunchy powder-covered outside is met by a soft and tasty caramel on the inside. They are completely vegan and also contain completely natural flavors and colors. Fantastically good.

sugar/sugar, glucose syrup/glucose syrup, maltodextrin, coconut oil/coconut oil, acids/acids (citric acid/citric acid, malic acid/apple acid/able acid), acidity regulator/agent (sodium malate, sodium carbonate), concentrate (safflower/saffron thistle, radish/radish/radish , apple/eple/able, black currants/currants, spirulina), natural flavourings, natural lemon flavouring, emulsifier/emulsifier (E473), dye/fargestoff/farvestof (paprika extract), vegetable oil (coconut, rapeseed ).



Candy People started out as an underdog in the confectionery industry, but over the years have created a range of best-selling candy favourites. In their product portfolio you can find a wide and varied assortment of Swedish candy favorites, such as S-marke, RIGI, GB ice cream candies and Original Series.

Candy People was founded in 1982 in Malmo and has a background of curiosity and making candies that are in demand by consumers. From having been a small local player to today having a secure position on both the national and international market. Candy People AB is a family business that has been passed down for generations and a strong family spirit permeates the entire company.