Strands will drink up the hydration and softness that Joico Moisture Recovery Shampoo For Dry Hair serves up for a 24 full hours, instantly restoring elasticity and tripling breakage protection.

• 24-hour moisture replenishment*
• Double the softness**
• 3X less prone to breakage***
• Hair looks instantly replenished, shiny, and healthy
• Gently cleanses hair without stripping vital moisture
• Helps replenish lost moisture
• *When using Moisture Recovery Shampoo and Treatment Balm
• **When using Moisture Recovery Shampoo and Conditioner vs. a non-conditioning shampoo
• ***When using Moisture Recovery Shampoo and Treatment Balm; against combing breakage on damaged hair vs. a non-conditioning shampoo

Key Ingredients

• Sea Kelp - packed full of vitamins and minerals–helps provide targeted moisture and vital nutrients for healthier-looking hair.
• Jojoba Oil - rich in essential fatty acids, including Omega-9 - helps to add moisture and provide stunning shine.
• SmartRelease Technology, Their one-of-a-kind liposome delivery system, packs a punch - continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the cumulative effects of daily styling.