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TITLE:
WARD's AUTO WORLD Magazine
[ Marvelous vintage magazine with great features!]
ISSUE DATE:
November 1974; Volume 10, Number 11
CONDITION: Standard magazine size, Approx 8oe" X 11". COMPLETE and in clean, VERY GOOD condition. (See photo)
IN THIS ISSUE:
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ABOUT OUR COVER -- This issue, busy as the four winds, whips up a quartet of timely features The winds of change, for example, are beginning to
blow along the energy front, and an observer at the ninth World Energy Conference gets the feeling that ecological barriers are going to yield to
reordered economic priorities -- like jobs. A better job, by the way, is about to be done by the electronic industry in penetrating the tough auto
market, and this is the milestone year Automotive designers and engineers, ever searching for new ways to make their products more marketable,
could benefit from a stroll through Harrah's Auto Museum in Reno. And perhaps they could also benefit if they opened the doors to outside
innovation by shedding their "Not Invented Here" syndrome.
Cover illustrations by Dick Mayer. Electronic circuit board photo courtesy General
Motors.
ABOUT OUR AUTHORS--Dave Smith is editor, Ery Maus managing editor and David Whiteside associate editor of Ward's Auto World. Harry Stark
is editor and Gary Witzenburg associate editor of Ward's Automotive Reports. Dick Waddell is a Detroit freelancer Gordon Wilkins covers Europe for
WAW Jim Jones is Detroit bureau chief for Newsweek. Bob Dietsch is business editor of Scripps-Howard Newspaper Alliance. Washington, D.C. Al
Wrigley is auto editor of American Metal Market and Metalworking News. Ken Kelley freelances from his home in Dearborn, Mich. Francis Stakolt ìs
an Elmhurst, N.Y., freelancer Sydney L. Terry is vice president-public responsibility and consumer affairs for Chrysler Corp.
FEATURES:
Special Report on World Conference.
Energy Update: Ecology Takes Back Seat . . . David E. Whiteside.
FEA Joins EPA in Fuel Economy Ring for Round 3 . . . Erwin Maus Ill.
Special Pipeline Report.
Convergence '74: Auto Electronics Update . . . Richard L. Waddell.
Dr. Schweitzer's Dilemma: Not Invented Here' . . . James C. Jones.
Inventor's Carburetor Nozzle Muzzled . . . David E. Whiteside.
Harrahs: What Engineers Can Borrow from Past . . . Gary L. Witzenburg.
DEPARTMENTS
Ward's Wrapup: Deadline Breaking News . . . WAW Staff.
Your Page: Readers' Forum.
Editorial: Was Ed Cole Last Of the Engineering Innovators? . . . David C. Smith.
Speaking Out: NAS Report Raises More Questions Than It Answers . . . Sydney L. Terry.
Assembly Line: October Morn Coldly Bares '75 Profit Expectations . . . Harry A. Stark.
World Wrapup: Europe's '75s: A Start Toward Some Big Changes . . . Gordon Wilkins.
Materials & Manufacturing: Steel Shortage, Materials Pricing Muddle Help Aluminum . . . Al Wrigley.
Big Wheels: Trucks Head for Another 3 Million-Unit Year . . . Ken Kelley.
Technical Takeout: How Small Car Engines, Configurations Stack Up . . . Francis J. Stakolt.
On Site: SAE Milwaukee Report: More Sophisticated Equipment . . . Ken Kelley.
Furrows: Allis-Chalmers Automates Farm Machinery Output . . . Ken Kelley.
What's New: Fuel Stretching Ideas Abound Following Shortage . . . David E. Whiteside.
Auto People: New GM Top Brass, But How About 1981? . . . David C. Smith.
Auto Talk: War of Warranties Looms . . . WA W Staff.
______
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