One Exciting Night was reportedly inspired by the huge success of the Mary Roberts Rinehart/Avery Hopwood play, The Bat, but the film saw an underwhelming response at test screenings. Griffith decided that the problem was that the film lacked the spectacular climax audiences had come to expect from his films, so he reassembled the cast and shot a new ending involving a terrifying storm, using a combination of real hurricane footage which he had shot earlier and studio footage filmed with special effects. When the picture premiered at the Apollo Theatre in New York City on Oct. 23, 1922, Bell Telephone set up a "broadcasting apparatus" and aired the film over the radio, where listeners could "follow the progress of the film by the music of the orchestra, and by the laughter of the audience," according to the Oct 28, 1922 Exhibitors Trade Review. This reportedly marked the first time a film premiere had a radio broadcast.